If not now, when? This question inspired our very first main Spring 2022 Collection, which takes action towards a more sustainable fashion industry and helps the consumer make the right choice.
We created the styles with various occasions in mind and with the purpose of encouraging women to be playful when selecting an outfit and to provide her with the opportunity of being creative in her personal style.
The collection aims to inspire the female consumer to upgrade her spring wardrobe with high quality, durable and comfortable pieces that embrace Scandinavian simplicity. Its purpose is to encourage acting today.