A label from copenhagen, denmark, established in 2018 on a not-so-common eco-responsible journey. values rooted in aesthetic sustainability and deadstock management and with inspiration deriving from subcultures of heavy metal, hilbilly biker clubs and the bad taste of the trailer parks.
creating a new understanding of design culture where focus is to create tomorrow’s vintage pieces. unique and customized designs are created in-house, either as chainstitch embroidery made by designer michael christensen or through upcycle-projects with selected stores, brands and end-consumers.
collections are made of deadstock fabric and further using discarded garments as resurrected tee’s, which are brought back to life with new print.
always creating style but never creating style in abundance.